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Winter is coming: Ski brands eagerly anticipate return to slopes

Superdry recently partnered with Gilson on a range of boards, skis and helmets. (Image: Supplied)
After a year of disrupted ski seasons in both the northern and southern hemispheres due to Covid-19, snow gear brands are bracing for a big winter in Australia and New Zealand, as consumers hit the slopes in the largely Covid-free countries. “Given the lack of time on the mountains last winter, we are expecting to see some really positive returns this season,” Antony Hampson, general manager of Superdry Australia and New Zealand, told Inside Retail.  “With household savings at an all