Customer

Business Customer
Marketing IR Pro

What the Audemars Piguet x Swatch riots tell us about luxury right now

Stephanie Caite Chadwick
Strategy IR Pro

Why Thai retailers are backing the state’s back-to-school campaign

Michael Baker
Marketing IR Pro

Why Platypus’ new loyalty scheme promotes free gigs over discounts

Stephanie Caite Chadwick
Dyson air purifier beside sofa.
Strategy IR Pro

In 2026, good marketing can’t cover up a bad product

As AI reshapes recommendations, brands may have to shift spend from attention-grabbing marketing back into product quality.

Nick Gray
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American designer Vera Wang.
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