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Heather McIlvaine

Heather McIlvaine is features and premium editor - retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has traveled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail, dissected the 'Instagram aesthetic' with three brands that embody the look and followed the local fashion industry's pivot to making PPE during Covid-19. An LA-native who now lives in Melbourne (via Munich), she could happily survive on a diet of good tacos, coffee and beer and welcomes local recommendations for all three.

From the author

Why Nike is putting used sneakers back on the shelf

The US sportswear giant has just entered the booming resale market with the launch of Nike Refurbished.

Heaven sent: How Marc Jacobs is tapping into gender-fluid fashion trends

The designer has just opened the first store for his new, polysexual streetwear label Heaven.

Berlei bra design is cultural appropriation, Aboriginal artists say

The lingerie brand has apologised for what it says was an innocent mistake. But in 2021, should it have known better?

Why this ex-CEO says the potential for online is greater than physical

Retail is in a golden age of innovation, according to ex-Myer CEO Richard Umbers.

From startup to $600 million: Behind the Culture Kings acquisition

Here's why a US-based digital platform just acquired a stake in the Aussie streetwear business.

Benefits of pureplay outweigh marketplaces, retailers say

Retail leaders recently debated the pros and cons of selling on marketplaces. Here’s what they had to say.

Meet the Aussie women making beauty more inclusive

Offering foundations to suit all skin tones sounds like a no-brainer. Here's why progress has been so slow

‘Always been there’: What retailers need to know about anti-Asian racism

Covid-19 has caused a rise in anti-Asian racism. Here's what retailers can do about it.

Surf’s up: How Rip Curl offset the impact of store closures, travel bans

Strong demand for surf products helped Rip Curl's owner Kathmandu Holdings lift its first-half sales despite the ongoing...

Beauty junkies unite: The thinking behind Adore Beauty’s new loyalty program

Increasing customer loyalty is a no-brainer. But launching a loyalty program is harder than it looks.

Iconic Australian designer Leona Edmiston looks beyond the wrap dress

After 20 years of frocks, the Australian designer has launched her first range of pants and knitwear.

Up to 100 new stores: Harris Scarfe CEO reveals bold vision

From designer fashion to digital investment, here's how the once-struggling department store plans to grow.

Inside Peloton’s plan to take at-home workouts global

We chat with the connected fitness company's international MD about international expansion and whether the connected f...

Why H&M is calling this virtual pop-up book its “most innovative” event

The fashion giant has marked the launch of its latest designer collab with a virtual event unlike any other.

VIDEO: How Andie is taking the pain out of swimsuit shopping

From poor fit to high prices, here's how the founder of Andie is fixing the experience of buying a bathing suit.

How retail veteran Launa Inman is transforming Melbourne Fashion Festival

The ex-MD of Target Australia and Officeworks talks digital runways, sustainability and supply chain.

Five lessons from award-winning retailers

Here’s how the winners of Inside Retail’s 2021 Retailer Awards are driving growth and winning over customers.

How Rebecca Vallance is bringing the luxury lifestyle to the ‘burbs

The Australian designer has just opened her first shopping centre store in Sydney’s Westfield Miranda.

Myer results “muddied” by Covid support, retail experts say

Here's how retail experts are interpreting the department store's half-year results.

‘The right thing to do’: How Lush is making its products more inclusive

Even progressive retailers like Lush have realised they need to do more to truly be anti-racist.