The average price for the latest softcover novel retails around $35 be it online or in store. A hardcover, full-colour, two hundred page cookbook in large department stores, however, sells for $10. A telling equation that epitomises issues plaguing the publishing industry today. Someone, or a multiple thereof, is making a detrimental fortune along the way. It is an industry where the manufacturer is willing and able to supply limitless product for a moderate income and a chance for credulous con
