A new trend in homewares retail

Inviting your customer into your home is a bit extreme, isn’t it? What about reversing this, to invite your home to your customer? A homewares retailer that sells their wares in an environment that looks and feels like home? Recently in Chicago I noticed a homewares retailing fusing music, art, fashion and an aesthetic that relaxed and visually “photographed” the pieces into our home. Across the globe, we are seeing similar retail trends in homewares, and this week we take a look

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