derstand technology and that was an advantage,” Schwartz said. “We’re past that. You’re not going to out-tech anybody anymore. What you need to do is get back to merchandising, selection, authority, brand – get back to what makes you a great retailer.” Schwartz recently joined the board of online marketplace platform provider, Marketplacer.  Hear more about how he believes businesses can compete by building value for their customers, employees and shareholders, and why organisations today should be thinking about purpose.