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Adidas
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More from Latest News
Marketing
Adidas and Korn team up for the third time with new collection
Kaycee Enerva
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Adidas riding on a global wave of popularity for football
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Adidas bumps up earnings guidance after Q2 revenue boost
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Japan influences Reebok’s “positioning as the leading irreverent sports brand”
Tamera Francis
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Adidas signs Xochitl Gomez to global ambassador family
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In Olympics race, Adidas pursues edge in new sports
Heather McIlvaine
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Adidas and Puma eye chances in soccer’s fashion moment
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Fashion & accessories
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From crossbody bags to sneakers: gender-neutral fashion is here to stay
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Adidas and Puma bet on ‘terrace’ sneaker trend in tough market
Helen Reid
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Retail appointments of the week
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Why brands are going all out to reach basketball’s biggest fans
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“Adidas and Nike had better get worried”: Reebok founder Joe Foster
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Sports & adventure
Adidas launches its first new label in 50 years
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Sports & adventure
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Why local sportswear brands are taking off in China
Michael Baker
Workforce
Retail appointments of the week
Aron Lewin
Sports & adventure
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After World Cup warm-up, ANZ retailers ready for women’s event next year
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Analysts say Adidas took too long to cut ties with Ye over hate speech
Heather McIlvaine
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