Adidas

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Sports & adventure IR Pro

In Olympics race, Adidas pursues edge in new sports

Heather McIlvaine

Sports & adventure IR Pro

Adidas and Puma eye chances in soccer’s fashion moment

Reuters

Fashion & accessories IR Pro

From crossbody bags to sneakers: gender-neutral fashion is here to stay

Nicole Kirichanskaya

Financial IR Pro

Adidas and Puma bet on ‘terrace’ sneaker trend in tough market

Helen Reid

Appointments & exits

Retail appointments of the week

Inside Retail

Sports & adventure IR Pro

Why brands are going all out to reach basketball’s biggest fans

Danny Lattouf

Financial IR Pro

“Adidas and Nike had better get worried”: Reebok founder Joe Foster

Heather McIlvaine

Sports & adventure

Adidas launches its first new label in 50 years

Irene Dong

Marketing IR Pro

Is all media good media? Experts weigh in on Adidas’ fake press release

Anil Prabha

Sports & adventure IR Pro

Why local sportswear brands are taking off in China

Michael Baker

Retail appointments of the week

Aron Lewin

Sports & adventure IR Pro

After World Cup warm-up, ANZ retailers ready for women’s event next year

Heather McIlvaine

Sports & adventure IR Pro

Analysts say Adidas took too long to cut ties with Ye over hate speech

Heather McIlvaine

Sports & adventure IR Pro

Analysis: What happened to Yeezy?

Sufiana Sharuddin

Sports & adventure

In Singapore, Zalora launches supermart-style pop-up with Adidas

Tong Van

Sports & adventure

Adidas lowers 2022 expectations amid China lockdowns

Reuters

Adidas expects Russia hit this year, but confident of China recovery

Emma Thomasson

Sports & adventure IR Pro

The big idea behind Adidas’ controversial ‘breast mural’

Heather McIlvaine

Sports & adventure

First Adidas Brand Centre launches in Singapore, brand’s largest there yet

Tong Van

Sports & adventure IR Pro

Behind the breakup of Adidas and Reebok

Ruth Hogan