Super Retail Group, the owner of Macpac and Supercheap Auto in New Zealand, has continued its positive sales momentum in the first half 2026 financial year.

The 4.2 per cent uplift in sales to $2.5 billion was driven by high growth at Macpac and Supercheap Auto. However, all of these companies fell behind their Australian counterparts.

SRG was hampered by a 19.8 per cent fall in profits for the six-month period. It attributed this to a “peak period” of capital expenditure. With 85 stores in New Zealand and 788 in total, SRG has been investing in a series of new openings and refurbishments.

The group’s profits were also affected by “high promotional activity” at its Rebel Sports business in Australia, along with weak sales at BCF across the Tasman.

Supercheap Auto’s sales reached $965.5 million in the period, led by a 3.7 per cent growth in Australia, and joined by a “subdued” 2.1 per cent sales growth in New Zealand.

Macpac saw more success in Aotearoa, with a 5.9 per cent increase in domestic sales contributing to the brand’s 13.1 per cent jump to $144.2 million.