Retailers commit to reduce climate footprint

Gen Less, a government sponsored initiative to help New Zealanders and local businesses reduce their climate footprint, launched on Saturday – with several retailers already committing to take part.

Some of the methods Gen Less puts forward for a business to reduce its carbon footprint are to replace vehicles with EVs, video conference rather than travelling to meet, support low carbon suppliers, encourage staff to commute without a car, switch to LED lights, setting up a ‘green team’ to oversee sustainable initiatives in the business, and better understanding where your business could save energy.

Countdown, NZ Post, Ecostore and Ethique all voiced their support for the program, with Countdown noting it will reduce its carbon emissions by 60 per cent by 2030.

“There is no denying the impact that changes to our climate is having, and will continue to have, on the planet,” Countdown general manager of safety and sustainability Kiri Hannifin said. 

“At Countdown, we’ve got an unwavering focus on reducing our emissions and, since 2016, we’ve reduced them by 21 per cent.

“Our new carbon emissions target makes our intention clear – we want to significantly reduce our emissions even further to help protect Aotearoa for future generations.

“We absolutely agree that by using less, we can have more. That’s why we are really proud to be a part of Gen Less and encourage anyone wanting to do their bit to join this exciting movement.”


Skincare brand Ecostore recently announced it would be targeting carbon neutrality by the end of 2019 across its New Zealand and Australian operations. 

“Businesses need to step up and recognise that they can and must be a force for good,” Ecostore managing director Pablo Kraus said. 

“Corporates have an incredible opportunity to pave the way for future generations. We must lead by example, empower others, act, make changes.”

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