How to win shoppers by turning them away

That most American of holidays is almost upon us: Thanksgiving. It’s a time to enjoy (or perhaps tolerate) family, eat way more than you should, and on the day after, shop to your wallet’s content. “Black Friday” has become part of the holiday festivities (along with “Small Business Saturday”, “Cyber Monday”, “Giving Tuesday” and so on). So is it downright Un-American for a retailer to shun commercial tradition and close its doors on one of the bigges

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