A dollar saved is a dollar earned
- 80% of Australians are making a greater effort to get better deals
- 1 in 2 shoppers use cashback programs
- 56% of users believe cashback programs are better value than rewards points programs
Nowadays retailers are not just fighting each other for market share, as consumers deal with a 10% increase in the cost of living, it’s a fight to get them to even open their wallets.
Knowing the power of consumer insights, and recognising the challenges faced by many retailers, Cashrewards partnered with Inside Retail to conduct a nationally representative survey of 755 Australian shoppers.
Download the report to discover the power of cashback as a key retail strategy.