Is circularity the answer to fast fashion’s sustainability problem?

The new appointment puts an emphasis on the retail giant’s digital efforts.
Fast-fashion brand Zara has released a sustainable capsule range in collaboration with Swedish sustain-tech company Renewcell. The collection has been created using Circulose, Renewcell’s branded material made from 100 percent textile waste.  The Renewcell x Zara range of cream-coloured products includes a rib knit tunic top and rib knit pants, maxi dress with sweetheart neckline, buttoned sleeve knit top, eyelet knit sweater, and cut out maxi dress. However, the range is now available on

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$6 for the first 30 days. (Auto renews at $30 per month)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
Retailer’s choice

IR Pro - annual

$336 per year. (Auto renews annually.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now