MySale Group’s OzSale and NZSale businesses have undergone visual rebrands and improved their digital offerings in order to provide a better e-commerce experience, and drive growth.
The new offers bring improved website navigation and a more streamlined customer journey, in an effort to capitalise on the sites “rapid growth trajectory”, said NZSale and OzSale’s CEO Carl Jackson.
“Hundreds of thousands of New Zealanders trust us every month to deliver the country’s best deals – from family essentials to a touch of luxury with affordable designer fashion,” Jackson said.
“Our investment into a new visual identity and an improved digital experience will now help us further consolidate our market leading position.”
The shift comes after NZSale’s marketplace launch – an important strategic milestone for the business – and OzSale’s 15th anniversary.
The proprietary marketplace offering has accounted for significant revenue growth for the wider group, with more than 200 new suppliers partnering with with MySale over the last nine months.