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VIDEO: Say hello to the world’s most inclusive fashion brand Universal Standard

Group of women from diverse backgrounds wearing white tops and jeans.
US womenswear brand Universal Standard has been described as the world’s most inclusive retailer, catering to sizes 00 to 40.  “It’s not just about size. [It’s about] inclusivity across the board, whether it’s gender, race, sexuality, ability, age, size. Our motto is ‘all of us as we are’ and we really believe that heralds the future,” says Waldman. In this fascinating interview with co-founder Alex Waldman, we discuss women’s complicated relationships with their bodies, t