Noel Leeming has merged two of its Nelson stores to create a single retail store, its largest in the South Island.

The new retail experience officially opened on September 26 . Located at 60-80 Bridge St, the store is cementing its position as a technology and appliance destination with a wide range of products and services.

The refurbished store now offers an open learning centre, mobile solutions and built in cooking centre.

Noel Leeming has rebranded all 77 stores nationwide, and Josh Webby, Noel Leeming Nelson store manager, said it is fantastic to have a fresh space that reflects the new branding.

He said that the three day opening weekend brought a 50 per cent increase in customers, compared with a usual weekend’s trading.