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Tong Van

Tong Van was born and educated in Vietnam and travels around Southeast Asia frequently. A graduate of Ho Chi Minh City Law School majoring in Legal English, Van has been a content writer for several years. With Inside Retail Asia she has researched the Top 50 Innovative Retail Leaders in Hong Kong for three years running and writes news. Her retail interests include fashion, health & beauty and food.

More from Author

Aris Maroulis on why China is central to Tumi’s next growth chapter

How Pop Mart’s Labubu craze is powering its path to US$4.2 billion in 2025

How Swatch’s advertising misstep shows the high cost of cultural blind spots 

Exclusive report: 10 M&A deals in FY25 and what they say about retail’s future 

Can Coach carry the weight as tariffs bear down on Tapestry?

New stores redefining retail shopping in Asia: Alchemist, Nike Style and more

Why On Holdings is surging while rival sneaker brands stumble

How US tariff could trigger a higher-than-expected cost surge for F&B businesses

Under Armour clothing

How tariffs could derail Under Armour’s brand rebuild

Coupang turns a profit, but can Taiwan fuel the next stage of growth?

How Yum China holds steady in second quarter with tech-led efficiency gains

Why Global Bunjang sees Singapore as a launchpad for Asian resale

How Lululemon Southeast Asia’s Tim Campbell-Scott found his stride in retail 

After Gucci’s decline, what’s left to power Kering’s growth?

King power Duty free shop at Don Mueang Airport, Bangkok of Thailand

King Power’s retreat: Thailand’s duty-free giant faces its moment of reckoning

As profits slip, LVMH rethinks what belongs in its portfolio

Castlery’s marketing VP Leah Howatson talks AI, localisation and lasting design

Alchemist’s CEO on the Singaporean coffee chain’s roadmap for Japan and beyond

Why Castlery’s Europe debut ‘feels personal’ and where the brand is headed next

How Xixili is reshaping Southeast Asia’s intimate apparel industry