Bunnings has rolled out facial recognition technology (FRT) across all stores in New Zealand, a move Retail NZ said will ensure safety for staff and customers.

The nationwide rollout comes after the hardware chain began a trial in April and later expanded to more stores in the North Island in May.

Bunnings said the milestone marked an important step in responding to the increase of retail crime. 

According to the company, FRT is being used alongside a range of tools to help identify repeat, serious offenders and protect team and customers from harm. About 69 per cent of team members say FRT has improved safety, while 87 per cent are positive about the use of FRT in their stores.

Retail NZ has voiced its support for the decision, saying it is a reassurance to staff and customers that their safety is paramount.

“Retail is a unique industry, in that while each store or franchise is a private business, it needs to function as a public space with easy, unrestricted access to be successful,” said Retail NZ CEO Carolyn Young. 

“Unfortunately, we are seeing instances of aggressive, abusive and violent behaviour from customers continue to increase, often by repeat offenders. FRT, when used fairly and accurately, is one of the main things retailers can implement to help keep their staff safe.

“We have also seen FRT used successfully across other retailers in their stores, and this technology gives retailers another tool in their toolbox to help in the prevention of retail crime,” she continued.

Some Retail NZ members have seen success in using a combination of FRT, good sight lines in store, active CCTV monitoring, staff training, and building strong relationships with local police and other retailers.   

“FRT will not solve retail crime on its own, but it is a powerful and effective instrument that can be used to enhance the safety of staff and customers in retail stores,” Young added.