How The Body Shop went from leading the industry to falling behind

This week, UK-based skincare and fragrance company The Body Shop announced the closure of all stores in the US and approximately one-third of its stores in Canada after filing for Chapter 7 bankruptcy, under which assets are sold off to clear debts, in the two markets. The closures could affect the retailer’s business in Australia and New Zealand, according to a report in The Guardian. But while it may come as a surprise to some that the 47-year-old company, which was sold for more than

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