Fleeting beauty: Inside the downward spiral of BWX

To say health and beauty conglomerate BWX has had a difficult few years could be an understatement.  After purchasing hundreds of millions of dollars’ worth of successful beauty brands and platforms, the business, which was valued at AU$860 million five years ago, is now worth about AU$36 million. If the business can’t get additional capital by the end of the month, it’s rumoured BWX could collapse, taking IP like Sukin, Go-To, Flora & Fauna and Nourished Life with it. The collaps

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$6 for the first 30 days. (Auto renews at $30 per month)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
Retailer’s choice

IR Pro - annual

$336 per year. (Auto renews annually.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now