Mania for takeaway pizza

pizzaCanstar Blue has found that given a choice, 26 per cent of Kiwis would choose the comforts of their own home accompanied by a pizza rather than go out for a meal.

Pizza is the choice takeaway food of Kiwis, followed by fish and chips, with the largest portion stating it as a favourite choice (70 per cent), followed by Chinese take out and burgers, tied for second place at 52 per cent.

Kiwis rated Hell’s Pizza the top takeaway food this year, on value for money, service at ordering, deals available, delivery speed, variety of menu options, taste of pizza, and overall satisfaction.

Canstar Blue surveyed 1475 people who had purchased and eaten a pizza in the past three months from a specialist chain pizza store.

Aucklanders love cheap pizza, Cantabrians prefer extra toppings, and inhabitants of Otago being renowned for watching their order from creation to delivery.

Those in the Waikato are the most stuck in their ways when it comes to variety, with close to half choosing the same pizza flavour every time. In comparison, those in Otago are the most adventurous with their topping choices.

Half of women stick to their favourite pizza, while men are more experimental at 43 per cent.

Almost half of pizza eaters were unable to resist adding extras such as garlic bread or dessert to their order, while a quarter of tech savvy Generation Y respondents use a pizza ordering app and of those, more than half watch their order’s progress.

Of utmost importance to these pizza munchers is that the pizza is cheap. This is especially the case for Gen Ys  who are also the most likely of the age groups to add on those extra treats to their pizza order.

The survey’s Gen Y respondents use their tech savvy skills to find the best pizza in the most convenient way – a quarter have an app on their mobile phone for ordering pizza.

Men (20 per cent) are twice as likely as women (nine per cent) to turn up their nose at veggies unless they’re served on a slice.


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