Retail NZ is encouraging New Zealanders to shop locally, with a new #BuyKiwi campaign on social media.

“By shopping at local shops, or New Zealand websites, we can help keep our communities strong, encourage the continued growth of small boutique shops, reduce environmental impact and keep jobs in New Zealand,” Retail NZ CEO, Mark Johnston.

Consumers and retailers can follow Retail NZ’s campaign on Twitter, Facebook, and Instagram using the hashtag #BuyKiwi.

“Online shopping is increasingly popular but, whether you’re buying online or over the counter, our #BuyKiwi campaign is designed to inspire New Zealanders to shop locally,” Johnson said.

“It’s a bonus if we can buy Kiwi-made as well.”

Products bought in New Zealand are covered by the Consumer Guarantees Act, which is not the case for international purchases.