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Many retailers – in fact most – start their budgeting process looking at growth in sales for the following year. They take into account factors such as store openings, store closings, unusual events like elections, and a host of other variables. The figures are massaged over a period and the individual store budgets are set. Meanwhile, the buying side of the business is looking at stockturns, margins and the like. Often, incentives for the stores are based on sales performance. After all, th

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