The store will be operated by the AKI Group, BurgerFuel Worldwide’s UAE master franchisee.
There are now 23 restaurants in the Middle East North Africa (MENA) region, in Dubai, Abu Dhabi, Saudi Arabia, Kuwait and Egypt.
“Yas Mall is now the largest mall in Abu Dhabi and we’re thrilled to be serving New Zealand’s original gourmet burger in such a dynamic tourist location that will allow the brand such great exposure,” Tyrone Foley, BurgerFuel Worldwide COO, said.
Yas Island is a man-made island, operating as the Middle East’s largest tourist and business playground.
It is popular with visitors from all over the world, in addition to international tourists, while the affluent nature of citizens in Abu Dhabi and their global outlook provides a ideal location for BurgerFuel to develop the brand footprint.
BurgerFuel Worldwide have 64 stores globally, and with several additional sites under construction in NZ, Australia, and the Middle East.