In this episode, we step into the operational engine room of online flower deliveries with Meenakshi Lala, CEO of Urban Stems. For two decades, Meenakshi mastered the complex, high-pressure world of fashion retail operations. Now, she’s bringing that same fashion-level precision and data-driven discipline to disrupt an industry built around emotional connection: gifting flowers. Meenakshi shares how she merges the speed and seasonal storytelling of “fast fashion” with the fragile, razor-thin timelines of fresh flowers. This interview offers a fascinating look at how Lala is transforming Urban Stems into a brand-first, design-conscious lifestyle company by leveraging her deep expertise in supply chain and forecasting to make operational complexity invisible to the customer, ensuring the experience is nothing short of effortless and joyful.