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Pureplay

Pureplay Archives

Sportsfuel buys online vitamin subscription service

The company says the acquisition will help Sportsfuel strengthen its presence in the health & fitness industry in New Ze...

Benefits of pureplay outweigh marketplaces, retailers say

Retail leaders recently debated the pros and cons of selling on marketplaces. Here’s what they had to say.

How iHerb has quietly become a health and beauty e-commerce giant

The e-commerce boom has seen iHerb win over consumers with its eco-friendly, naturals range.

Meet the Aussie women making beauty more inclusive

Offering foundations to suit all skin tones sounds like a no-brainer. Here's why progress has been so slow

Beauty junkies unite: The thinking behind Adore Beauty’s new loyalty program

Increasing customer loyalty is a no-brainer. But launching a loyalty program is harder than it looks.

Robyn Malcolm launches underwear collection with social purpose

The collection is ethically sourced and made from sustainable materials.

How bots are driving a transformation in customised beauty

Customised beauty is becoming increasingly important to online shoppers, and beauty bots are filling the gap.

The great accelerator: How The Iconic navigated 2020

The rise of online shopping in 2020 was a double-edged sword, with some retailers struggling to meet the surge in digita...

VIDEO: How Andie is taking the pain out of swimsuit shopping

From poor fit to high prices, here's how the founder of Andie is fixing the experience of buying a bathing suit.

Online retailer The Nile weighs up public listing after $2.5m raise

The business appointed Bell Potter and RBC Capital Markets to investigate a “potential pathway toward public markets”.

Top 50 People in E-Commerce 2021 revealed

Sponsored by CouriersPlease, the full report can be downloaded free of charge here.

What Google Singapore learned about e-commerce during the pandemic

As the home of Southeast Asia’s biggest e-commerce companies, Singapore shopping trends are a good indicator of where on...

Wes Blundy eyes plus-size bra market in the US

Fresh off an acquisition, the founder of Curvy sees a big opportunity to expand in the US.

Here’s why Boohoo and Asos are acquiring collapsed retail brands

Last week’s news that Boohoo acquired failed department store retailer Debenhams for £55 million was quickly followed by...

From illustrator to entrepreneur: The rise of affordable art

Dominique Gauci is set to triple her business this year, off the back of soaring demand for her digital portraits.