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Pureplay

From the source: Mike Halligan, Scratch Pet Food
Subscription business Scratch has had a bumper year. Image: Supplied.

From the source: Mike Halligan, Scratch Pet Food

Lockdown saw many of us depending on man’s best friend more than ever. Here, Mike Halligan, co-founder of subscription online retailer Scratch Pet Food, talks to us about dinner for dogs, why you can’t always ...
Analysis: Here’s what Singles Day says about the future of retail
VIDEO: Catch founder Gabby Leibovich shares his story
Chowbus CEO details Australian expansion plans
“Pretty wild”: Kate Morris reflects on Adore Beauty’s IPO

Pureplay Archives

Image of Alysia Montaño

How this Kiwi maternity activewear brand beat Nike to the punch

New Zealand brand Cadenshae is several steps ahead of Nike, which launched its first dedicated maternity collection, Nik...
Image of Martin Matthews wearing Castlegrade facemask

Why this facemask is better than the rest

Former Brand Collective CEO Martin Matthews is behind the Australian launch of Castlegrade.

Why resale giant Depop is entering the Australian market

The resale market has grown in popularity as Gen Z and Millennials shoppers embrace secondhand fashion.
Image from MTB Direct

MTB Direct launches in New Zealand

Australian pureplay retailer expands to New Zealand.

NZ Post reports long-term increase in online shopping post-Covid

Delivery service reveals permanent shift to e-commerce.

Rethinking cart abandonment

Our contributor Dr Jason Pallant reveals what you might be getting wrong about cart abandonment.

Back to the future: The rise of TV

Contributor Mark Baartse explains why we're seeing a slew of TVCs from online retailers right now.

Why is pureplay online retail so rarely profitable?

Our contributor makes some back-of-the-envelope calculations to answer this perennial question?

Court declares Home Direct terms unfair

Retailer told to refund customers who lost money in unfair scheme.

Kogan bolsters finance offer with credit cards

Online marketplace further expands into retail-adjacent services.

Amazon to launch in Australia this Thursday

Online giant plans to promote launch by handing out free ice cream at train stations across the country.

Alibaba breaks Singles Day sales record

Chinese consumers spend up big at annual event.

Mattress retailer launches in Japan

E-tailer expands into new international market.

It’s time for Shop.org to rebrand

Don’t be fooled by deceptive distinctions between different forms of commerce.

What no one tells you about e-commerce failures

10 lessons for bricks and mortar retailers.