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Omnichannel

Why the world’s biggest DTC mattress brand is betting on Australian retail
Country commercial director Lindsay King. Image: Emma

Why the world’s biggest DTC mattress brand is betting on Australian retail

German mattress giant Emma is ramping up its presence in the Australian market, with the recent appointment of a new commercial director, transition to local manufacturing and upcoming launch into bricks-and-m...
Have you missed the click-and-collect train?
Behind the rapid growth of online fragrance brand Who Is Elijah
So you think it’s time for a digital transformation. Read this first
New, now, next: Introducing some of the coolest new stores in Asia

Omnichannel Archives

Missguided, alas: UK fast-fashion label collapses owing millions

Administrator called in as rescue bids fail for ailing omnichannel fast-fashion brand.

How toy giant Pop Mart thinks local, dominates global

Chinese toy giant Pop Mart has built a successful empire with a keen understanding of the cultural differences among the...

What Zara’s recent decision says about the decline of free online returns

The growth in e-commerce has made free returns a sizeable cost for the industry. Charging consumers helps for now but wi...

Analysis: Make omnichannel nearly omnipotent

Consumers will continue to engage via multiple platforms, depending on their needs in the moment. Giving them the exper...

Aussie menswear label Calibre’s latest store is styled after an art gallery

Calibre has launched a new store design in South Yarra, Melbourne, which is styled to allow customers to focus on produc...

Meet the new Chinese luxury shopper: Q&A with Alibaba’s Christina Fontana

Fontana discusses the opportunities for brands in China and how the Chinese consumer has evolved.

Zilingo on the brink as loan recalled, financial advisor appointed

Fashion technology startup Zilingo's debtholders have decided to recall their entire loan, leading the Singapore-based c...

From Navatars to NCoin: Inside Nars’ virtual debut

Nonstop Nars Virtual World blends elements from these experiences, Nars offline Travel Retail locations, and its TR dedi...

“Something special”: Harris Farm makes Canberra comeback

A new 4,500sqm Majura Park store will reintroduce Canberrans to the Harris Farm Markets store, and will create the oppor...

Strandbags goes hell for leather with new style-focused brand Evity

After staying silent for two years, Strandbags has launched a new leather brand and set its sights on an international e...

Hotter, quicker, faster: Domino’s GM on what NZ customers want

Domino’s Cameron Toomey talks drone delivery, electric bikes, and how the pandemic has changed what Kiwis want.

Meta Store brings the social network to the metaverse

By following Apple store’s tradition of putting the technology in the palm of the consumers’ hand, Meta aims to take Fac...

Why a standalone Woolworths drive-through is a “no brainer”

The proposed Rose Bay drive-through store is an extension of the business’ successful direct-to-boot contactless service...

Facebook-owner Meta to open first physical store in metaverse bet

Meta Platforms is set to open its first physical store as the company plots a course to take its highly touted metaverse...

Behind the scenes of Baby Bunting’s long-awaited digital transformation

A few years ago, Baby Bunting's e-commerce replatforming went seriously awry. But it turned out to be a blessing in disg...