Revolve SVP’s playbook for going global and the importance of localisation

Online fashion retailer Revolve recently entered the omnichannel space with its first-ever permanent physical retail location in the heart of downtown Aspen, Colorado.  The decision follows the success of a pop-up shop that Revolve and its sister site FWRD opened in the same location last December. Kai Li, senior vice president for international at Revolve has a wealth of experience in the e-commerce space and has worked as the head of international business development at Shopbop and Amazo

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