How SpectacleX is bringing virtual try-on tech to Malaysia

Founded in 2021 at the peak of the pandemic, SpectacleX is transforming the way Malaysians shop for glasses. The omnichannel retailer uses artificial intelligence (AI) and augmented reality (AR) to deliver a personalised and immersive shopping experience for the country’s growing base of digital-first shoppers. Here’s how it works: customers upload a front-facing photo of their face to the SpectacleX app. Then, the company’s AI-powered software conducts a detailed facial analysis and provi

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