Retail NZ has begun work on an effort to reduce violence and anti-social behaviour directed at New Zealand’s retail workers – work that will ultimately see the creation of an action plan aimed at reducing such behaviour across the retail sector, and more broadly.

Last week the retail institute held a summit on violence and anti-social behaviour, where chief executive Greg Harford approached the topic.

“Rates of aggression, violence and anti-social behaviour from members of the public have doubled over the past year, on top of significant increases over the last few years,” said Harford.

“This is having a big impact on the wellbeing of everyone working in the sector, and retailers have come together [at the summit] to discuss solutions. Retail workers have the right to come to work and go home every day without feeling unsafe.”

Many retail workers end up feeling threatened by customers, however, both instore, online and over the phone, and are increasingly facing physical or even sexual assault in-store.

Retail NZ’s declaration asks customers to treat retail staff with respect, use polite and non-threatening language while in store, and comply with team member requests. It also said that customers that engage in anti-social behaviour will be asked to leave stores and will not be engaged with on social media.

“This is especially important as Auckland retail stores begin to reopen,” Harford said.

“Some people may be frustrated by new requirements around masks and distancing, but retailers are not prepared to accept sexual or racist harassment of any kind, offensive or abusive language, threats or violence. Let’s shop nice and treat everyone with respect.”