Free Subscription

  • Access 15 free news articles each month


Try one month for $10.95
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • 10% discount on events

‘We’re here for the long run’: Foreo CEO talks future plans

Over the last seven years, Swedish beauty company Foreo has gone from a retail tech startup best known for its electronic face brushes to a US$1 billion global business. And with a new CEO on board, it’s looking to grow even further in 2021 and beyond. A former editor-in-chief of Croatia’s biggest newspaper and managing director of one of the region’s biggest media companies, Boris Trupčević brings a unique mix of digital know-how, consumer insight and change management to Foreo.  W