Whittaker’s opens first physical store
“Our airport store will allows us to engage directly with Whittaker’s Chocolate Lovers, further enriching the fantastic international we have with them through our social channels,” said Whittaker’s marketing manager Jasmine Currie.
“We are constantly hearing from Whittaker’s Chocolate Lovers about the high demand for Whittaker’s from friends and family overseas. The new Whittaker’s store will be the perfect convenience for any traveller who is in need of an authentic Kiwi gift.”
The store’s interiors are dressed in the company’s signature gold, will provide the entire range of Whittaker’s chocolates, and will be operated by Lagardère Travel Retail.
“We are extremely proud to have worked with Whittaker’s to develop this concept and deliver their first ever retail store, reflecting Whittaker’s brand values,” said Lagardère Travel Retail in the Pacific region chief executive Przemek Lesniak.
“This is a true testament to our shared vision.”
Whittaker’s, which has kept 100 per cent of operations in New Zealand, is one of the largest employers in the Wellington region.
The company has been voted New Zealand’s most trusted brand in the Reader’s Digest annual awards seven years running.