Taco Bell US to open 9000 new stores

Taco-Bell-signTaco Bell US says it will open 9000 new stores by the end of 2022.

“Our planned growth over the next six years is going to help us reach $15 billion in global system sales by 2022,” said Brian Niccol, CEO at Taco Bell.

The expansion will create 100,000 new jobs, almost a 50 per cent increase on the 40,000-strong current workforce and 170,000 working for franchisees.

“With that comes the need to attract and retain top talent so that we’re continuing to deliver the best customer experience possible,” said Niccol.

Taco Bell has launched ‘Start with Us, Stay with Us’, a “platform and mentality to set Taco Bell apart as a category of one, and one that encourages employees to leverage the career-building and education programs Taco Bell offers no matter how long you’ve been with, or plan to stay with, the company,” the fast-food chain said in a statement.

“We understand that Taco Bell is a first job for a lot of people,” said Frank Tucker, chief people officer at Taco Bell. “Whether they want to start with us for a year or stay with us for life, we feel it’s our responsibility to make sure we’re offering benefits and programs that create innovators and leaders for our communities inside and out of our restaurants.”

Also launched earlier this month, Taco Bell has partnered with Roadtrip Nation to capture the stories and career paths of current employees and alumni of Taco Bell.

Employees, current and prospective, can see real steps of how to get to their goal position, whether that’s managing an entire Taco Bell restaurant, working in the award-winning marketing department at headquarters, or taking skills to another industry altogether.

“As a business that’s fueled by the energy and passion of people serving people, our team members are our front line and biggest brand ambassadors,” said Tucker. “It’s often a job that kickstarts someone’s career and future success, so we’re excited to team up with Roadtrip Nation to inspire and show our team members how these invaluable skills can get them to their highest aspirations in life.”

Taco Bell was founded on innovation and passion with Glen Bell bringing tacos to the masses in a world of hot dog and hamburger stands. Employees want a company they can live and grow with; they crave a unique culture that fosters creativity and encourages pursuit of passion, and they look for opportunities to take risks, develop skills and learn in ways that fit their lifestyle.

Taco Bell, a subsidiary of Yum! Brands, is the US’ largest Mexican-inspired quick service restaurant. Taco Bell and its more than 350 franchise organisations have nearly 6000 restaurants across the US serving more than 40 million customers every week.

This story first appeared on sister site, Inside Retail Asia.

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