Devonport Wharf’s retail focus

Devonport Wharf3Following the near completion of Devonport Wharf’s new boardwalk and wharf entrance, a request for proposals are being called for its new hospitality spaces.

Property consultancy Jones Lang LaSalle (JLL) has commenced a marketing campaign to lease the high-end premises on behalf of Auckland Transport and is requesting proposals for tenancy at the waterfront destination by June 15.

This Auckland Transport project has the goals of improving the Devonport urban environment, stimulating visits to Devonport Wharf and reinforcing the already vibrant retail strip in Devonport to make it the new place to be seen.

As part of this strategy, the north end of Devonport Wharf will soon benefit from a modern boardwalk and a refurbished wharf entrance which extends from the main street, interfacing with the existing retail operators and adding to the amenity of the precinct. As a continuation of this transformation of the wharf, the newly developed space adjacent to the wharf entrance has been designed by Jasmax, and will soon be available for occupancy.

Chris Beasleigh, national director of retail sales and leasing at JLL, who is marketing the premises along with Chloe Brooks, retail sales and leasing specialist at JLL, says, “This is an exceptional opportunity for food and beverage tenants to tap into this previously underutilised but iconic waterfront destination and capitalise on the high foot traffic of the location. Devonport is an extremely busy commuter and tourist location and Auckland Transport is committed to igniting Devonport Wharf into a new retail and hospitality hotspot that reflects the area and becomes a destination in its own right.”

Devonport Wharf is located in the seaside village of Devonport, just a ten minute ferry ride from Auckland’s CBD. Devonport’s ferry terminal supports a high income demographic and sees roughly two million people passing through every year made up of tourists and daily commuters alike. For the right operator, this presents a fantastic opportunity to provide the local market with a funky and convenient offering that will become a part of their daily routine. Direct ferries to Waiheke Island also leave from the wharf and feeder buses serve the terminal.

Brooks says, “Stage one of the overall revamp of Devonport Wharf is to provide 200sqm of prime hospitality space. The spaces on offer have fully glazed facades that face north-east out onto the new boardwalk and will open onto the wharf’s internal walkway, giving the future tenants dual frontage. We are offering flexible options with the ability to cater for one larger tenant or up to three smaller tenants.”

Beasleigh adds, “Devonport Wharf provides a unique retail offering drawing inspiration from the
activation of transport wharfs globally such as Sydney’s Manly Wharf. JLL is targeting food and
beverage providers that will enhance the attractiveness of the area, bring people into it, improve the
local’s daily commute and incorporate the special character of Devonport. This is stage one, to set the
scene, and future stages will follow in due course. ”

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