Farmers has launched a temporary website for its internet shopper fans prior to its full e-commerce operation.
The website houses an online catalogue and a limited product selection that spans homeware, electrical goods, beauty products, clothing and toys.
Full trading is on the cards once its DC in the south of Auckland, from where it will send off products, is up and running.
As it is committed to the fulfillment of its online customers, it is currently putting everything in place to ensure that it gets backroom integration right from Point of Sale and databases to systems applications products, warehouse management and Farmers Club.