Semble has launched New Zealand’s first mobile wallet.
Smartphone users can now download the free Semble app to make secure payments using only a smartphone.
Semble has partnered with mobile network operators, 2degrees, Spark, and Vodafone, as well as ASB, BNZ, and Paymark.
Rob Ellis, CEO of said the collaboration is unique on a global scale.
“Other mobile wallets have launched around the world, but Semble is the first to present a united front, with many industry leaders working together,” Ellis said.
“Semble is a tremendous achievement for New Zealand. We have produced a mobile wallet that can cater for a wide range of services and what we are launching today with payments is just the beginning. We look forward to welcoming many more service providers to the Semble marketplace, including more banks as well as loyalty cards, public transport cards, ticketing, offers, vouchers and much more.”
The app uses a Semble Ready secure SIM card, housing a chip like those used in credit and debit cards. To use Semble, consumers hold a smartphone over any contactless terminal, wait for the ‘accepted’ notification on the terminal and the transaction is complete.
“Semble is a natural evolution of how we already use our smartphones for so many different things on a day to day basis. Merging the wallet with the smartphone is the obvious next step.”